La formulación e implantación de estrategias organizacionales para lograr ventajas competitivas, que incluye la planificación estratégica, el gobierno corporativo, el diseño organizacional, la gestión del cambio y la medición del desempeño
3 artículosThe study finds that norm collisions and institutional overlaps in international law do not inevitably lead to fragmentation or chaos. Instead, they frequently lead to cooperative forms of conflict management that generate inter-institutional order, though the normative quality of this order remains contested. The authors propose an 'interface conflict' framework for analyzing these dynamics.
Dynamic production capabilities (adaptability) positively influence firm competitiveness, but ordinary capabilities (operational efficiency) do not. Diminishing returns from dynamic capabilities exist, meaning firms with already high ordinary capabilities gain less from further increasing dynamic capabilities.
The study finds that marketing automation, while changing the context of decision-making, doesn't eliminate marketers' reliance on heuristics. Instead, the scope of heuristics shifts to different stages of the decision-making process, particularly in data selection, interpretation of AI/ML outputs, and system control. The "black box" nature of machine learning necessitates human oversight and control within automated marketing processes.